DIGITAL MARKETING EXECUTIVE (6-MONTH CONTRACT)

Marketing
Marketing
Klang Valley
Klang Valley
Support Office Icon
Support Office

role overview

Reporting to Digital Marketing Manager to support in developing, implementing, tracking and optimising digital campaigns across all digital channels, all in line with the overall business objectives. 

  • responsibilities
    • Execute all web, SEO/SEM, marketing database, email marketing, mobile application, social media and display advertising campaigns.


    • Plan and execute monthly digital lead gen campaigns.


    • Develop and manage monthly content calendar for social media channels.


    • Monitor and respond to social media queries.


    • Identify and flag crisis comments to Digital Marketing Manager and key stakeholders.


    • Track, measure and report performance of all digital marketing campaigns and monthly digital performance.


    • Develop and manage monthly email marketing content topics.


    • Assist in updating in-club staff touchscreen profiles.


    • Manage and update membership database using digital platform.


    • Assist in updating web content such as latest club activities, promotions, referral programmes and other campaign communications.


    • Support Digital Marketing Manager in seeking new opportunities and keeping abreast of emerging digital opportunities and new platforms.


  • requirement
    • An undergraduate degree (or professional qualification) in Marketing, Mass Communication or Multimedia Communication.


    • At least 1 year of working experience in the related field is required for this position.


    • Fluent in both written and spoken for English. Bahasa Malaysia and Mandarin is a bonus.


    • Proficient in Adobe Photoshop and Illustrator is an added value.


    • Ability to learn and operate digital tools.


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